The Curated Confidence

Building Confidence in Aesthetics: Insights from Dana Zeitler

English Black Episode 2

In this second episode of The Curated Confidence, English Black interviews Dana Zeitler, a seasoned veteran in the aesthetics industry and owner of DLux Beauty, as she shares her journey in the aesthetics industry, highlighting her artistry, business savvy, and ability to connect with patients through engaging social media.

Tune in for an engaging discussion filled with humor and wisdom!


TIMESTAMPS

[00:02:35] Confidence evolution in aesthetics.

[00:04:44] Learning injection techniques effectively.

[00:08:33] Confidence and aesthetic treatments.

[00:12:09] Clarity in communication.

[00:15:48] Assertiveness in female leadership.

[00:22:03] Hiring happy staff.

[00:25:58] Patient empathy in challenging situations.

[00:30:29] Key to longevity in aesthetics.

[00:33:29] Purpose in helping others.

[00:36:50] Patient relationships and trust.

[00:39:53] Curating your confidence your way.


QUOTES

  • "I believe that you can make a mistake once but you shouldn't make it twice." -Dana Zeitler
  •  "You have to sit in that discomfort and realize, you’re growing and it’s really important." -Dana Zeitler
  • "Life is all about connection. And this profession is no different." -English Black


SOCIAL MEDIA

English Black

LinkedIn: https://www.linkedin.com/in/english-black-6218039/ 

Facebook: https://www.instagram.com/thecuratedaesthetic


Dana Zeitler

Instagram: https://www.instagram.com/naplesbeautyinjector/ 


WEBSITE

The Curated Aesthetics: https://thecuratedaesthetic.com/ 


D Lux Med Spa: https://dluxmedspa.com/ 



Welcome to the Curated Confidence, the space where beauty meets truth and confidence isn't just talked about, it's built. And no, not with a filter. I'm English Black, PA, med spa owner, aesthetic coach, and a woman who has walked through fire to stand in her power. If you're here, chances are you're not just chasing a glow up. You're craving a life that feels unapologetically your own. This podcast is about what it really takes to own your story, embody your worth, and express your beauty from the inside out. Not for perfection, not for applause, but because you're done abandoning yourself for everyone else. Each week, I'll bring you real talk, mindset shifts, and the kind of unapologetic truths that help you curate confidence, not just in the mirror, but in how you move through the world. You ready? Let's get into it. Okay, welcome to The Curated Confidence. Today, I am sitting down with a true veteran in the aesthetics industry, Dana Zeitler, physician assistant and owner of DLux Beauty in beautiful Naples, Florida. Dana has built an incredible reputation for her artistry, her business acumen, her ability to connect with patients, and let's face it, some really funny social media that keeps us all engaged. in a way that keeps her patients coming back year after year. She's not only a highly skilled injector, but also a seasoned business owner who knows what it takes to build a thriving practice in one of the most competitive markets in the country. Today, we're diving into mindset, confidence, and the lessons she's learned over her years in aesthetics, both in the treatment room and as CEO of her own brand. Welcome, Dana. Well, thank you so much for having me, English. I am so excited to be here on your first podcast episode. I'm so proud of you. And honestly, I feel like I'm sitting here with a dear old, I hate to say old friend, because we're young. I know. But I'm really honored to be here. So thank you very much for asking me Heck, yes. Thank you so much for being here and taking your valuable time to sit down and have this conversation, because I know you're going to have a lot of wisdom for our listeners as far as confidence, as far as beauty, business ownership, and all the things. So you've been in aesthetics for a long time. How has your definition, your perception of confidence evolved Well, I thought this was a great question. And when I first started, I thought confidence was about having all the answers and keeping up with every new trend. I felt like I had to prove myself and adopt every new technique and go to every single training. especially from well-known injectors, like what they call KOL-type people. And now, after I've been injecting for close to 15 years and eight years of owning a business, my definition has completely shifted. It's not about saying yes to everything anymore, but it's really about having those critical thinking skills to say no. So the confidence to trust my own judgment and knowing that just because a trend is popular, that it doesn't mean that it's right for my patients or my practice. And that's sort of just evolved of being secure enough in my own skills to not question everything. And I think in this industry, there's a lot of kind of competition or what everybody else is doing. really what you're doing is probably just as good if not better than them. So don't be so hard It's so true. It's so true. You know, I was not an early adopter of Instagram. I was like, I enjoyed living like a little turtle and just being in my own bubble. And when I opened up social, the whole world, I was like, wow, am I doing all of this wrong? You know, where have I been? I've been doing this a long time. I thought my results were nice and everything's so different. And it's very different than when we started injecting, you know, back then there were very few resources to learn. And we pretty much, everybody had carte blanche to teach because there weren't a whole lot of resources. Whereas now there's resources everywhere and it's hard to tease apart what is the most valuable. And when you're starting out, it's hard to choose. Do you have any Actually, yes. I think there needs to be a balance between the big conferences. I think you get a lot of value out of the big conferences by getting a little taste of everything. But I also think there is huge value in either one-on-one or really small group sessions or trainings where you could have a mentor or somebody guiding you through the injections with you injecting on models. I love, I trained for Galderma And I know you train for Allergan, is that correct? So I love those sessions the best because it's typically one-on-one or one-on-two. And I get to, usually I'll do a couple injection sites with my technique and then I'll hand the syringe to the trainee and then I'll guide her through the injection technique. And typically by the end of the day, we've done at least two, sometimes three models. and they kind of have it down. And that is probably the most valuable for new injectors as far as learning specific techniques. But I do think it's good for these conferences because you get to talk to vendors and walk around. You get to network with other injectors and make friends. And I Yeah, I totally agree. I mean, and I think it's a great thing to rotate them because it's like if you're doing too much of the same thing, the information starts to get a little jar, you know, garbled. You don't have much opportunity to implement what you've learned because you're trying to piece it all together. Whereas if you go to a large conference, you see what you can get out of that. You go to an individual training and then you take what you get from that. And somebody said once, I think early on, you're lucky if you walk away from a conference with one or two things that you can truly implement on a regular basis. So I love that guidance. So when you have moments of doubt or self-criticism, what Oh, this is a good one. So everyone has moments of doubt, of course. My go-to is probably to take a really long shower at night. I'll come in and my husband's like, how long have you been in there? And it's amazing how a few minutes of quiet can kind of just help you sort of wash away your day, wash away any negativity. My husband's also a fantastic sounding board. He'll tell me when I'm being crazy, and he'll tell me when I have valid points. So that's really wonderful. But the most important part of what I do afterward is I make a conscious effort to accept Whatever happened if it was something forgive myself and learn from it. Um, I believe that you can make a mistake Once but you shouldn't make it twice. So I really try to kind of Have a mindset of I'm gonna try to do it different next time Oh my gosh, I know that's that's the it's so simple and yet it can be so challenging to do that, huh? It can be. Thinking of like the self-criticism and confidence, anesthetics, getting a little off topic here. We all know that confidence comes from the inside out. And yet, you and I both come from a place of delivering anesthetics in a way that's empowering and helps build confidence. How do you bridge these two concepts in your own mind for your patients about marrying these two Like, how do I marry the fact that we're making people look better? And So when we're talking about aesthetics, we're like, if you look better, you're going to feel better and you'll be more confident. And at the same time, there's a second message that's, well, confidence comes from the inside out. And both of us practice aesthetics in a way that's different from most and that we like to empower our patients and help them feel better. How do you marry those two concepts, knowing that we're working on the superficial and So I just like making people happy. I think of it that way. I think that we are so blessed to have these tools in our toolbox to help people feel good. And even if it's as simple as fixing one tiny little wrinkle that can, I've made people cry. Like I've put a couple little drops of filler in lip lines and this'll be a little 82 year old. And they've, they've been bothered by them for years and they just look up at me with tears in their eyes and they're so happy. And it just makes them feel good. So to me, that brings me joy and makes me happy. So, you know, I marry it very easily just because that's Yeah, for sure. I think about this a lot though, you know, like what is it about aging that makes us cry when we fix the wrinkle, you know? And what is it about it? For me, I always tell patients that, you know, it's this really the changes that happen to us over time, they're masculinizing. And our whole life, we're told to that we're pretty, that we're beautiful, and that these are all really wonderful compliments. But then going through these changes where we stop getting those compliments quite as much, it's a tricky thing. And what the cultural association is, I know I'm going really deep and out in the yonder over here, but I think about that a whole Yeah, it is because it's different for everybody. And, you know, what I find laughable is all of the women on social that are like, embrace your youth. Don't use aesthetics. You know, you don't need any of that. I haven't used Botox in 10 years. They're like models, you know. They don't need a lot of help. They were genetically blessed. They usually have a darker skin type, so their melanin has protected them from all that UV radiation, which is a really difficult message to receive as somebody who's had a lot of sun damage and who might not be as genetically blessed. It's kind of like the 25-year-old fitness influencers telling middle-aged women, isn't it No, I for sure. And I think that's how you and I as being a little bit older injectors, we can relate to our patients in, Hey, we don't want to look weird. We don't want to look different. We don't want to make you look weird or different. We just want you to look like the best version of yourself. Yeah. And we absolutely want natural results. And You know, I try every day to, I know. Embrace your own unique beauty. And there's that, there's that quote, comparison is the thief of joy. So looking to other people's faces and results, wanting to emulate them themselves. It's a good guide, but it's not always the Bible, right? Yeah. What would you say is one mindset shift that has completely changed I think the most important, the biggest mindset shift for me has come from Brene Brown quote called clear is kind. So for a long time, I was so focused on finding like the perfect way of doing things. So my expectations for my staff were constantly changing, and that led to a lot of confusion and inconsistency. And now I really prioritize being as clear as possible. I write down what I want, create protocols to eliminate these gray areas. And the clarity has transformed our communication and reduced mistakes in the practice. And it makes everybody or everyone feel more secure in their roles. So it's helped me learn that making mistakes is part of the process. And we learn from the mistakes, we'll tweak the protocols, and then go from there. But in the beginning, I wasn't really clear on what even I wanted. So Really thinking about that and sharing, you know, that clarity with your staff and with yourself is really important. Like, what do you really want? What do you want your practice to look like? What do you, you know, want your relationship with your patient to be like? And then once you have that clarity, you can share it It's so true. That quote made me think of one by Dan Martell, sunshine sanitizes. It's like we have to get all of the information out in the clear to be able to do anything with it. And I think actually, now that we're talking about it, something that's helpful as business owners is to constantly remind our staff that growth means that we may have had systems, but that systems break. especially as we grow. And it's predictable in business that with certain percentages of growth and revenue, that every so many months your systems are going to break and you have to rewrite them. So having the expectation up front that, hey, while this works now, it may not work. And we all have to keep in mind to be flexible, to make sure that we're doing the best in our work and continuing to grow a business in a way that we're proud of and that we like coming to work in Yeah, yeah. Getting that constant feedback is really, really important so you can constantly tweak your processes to make them more efficient, better, clearer. So that is really what's helped for us and me being clear, too. Because sometimes I was like, oh, just however, it's fine. And it really wasn't fine. I really did like my, let's say, pencil sharp for drawing on my patient. And that was important to me. I really do like my ice packs really cold. So things like that, in the beginning, I probably would have been like, oh, it's okay as long as I have an ice pack. And I'm like, no, the ice pack needs to be fresh out of the freezer. Silly little things that it's really important to Absolutely. And it comes down to holding a standard. And we have standards for a reason. We have standards, whether it's for patient safety, whether it's for the service that we deliver, whether it's for the experience that our patients have overall. And I think the issue as a woman, and I don't know if you can relate to this, but We all want to we want people on our team, and we want people to we want to feel like they're on board with our mission as business owners, and for what we want for our patients and sometimes as women I think that can be. Intimidating might not be the right word. Uncomfortable. It might be uncomfortable to want to hold a certain standard because it can be so difficult to be an assertive woman. You know, a lot of the times assertiveness in women can be interpreted as the B word. And it's uncomfortable, and yet at the same time, we know, especially when we've been doing it for a while, this is the way it's gotta be. But if we're not clear about it, we're actually making it more complicated for everybody, for us and for staff and for patients, you know? Yeah, for sure, for sure. Well, how do you balance being open to feedback from patients, from staff, with protecting your So I have tried to implement the Kim Scott book, Radical Candor. I don't know if you've heard of that book. You told me about it. Yeah, into the practice. It's been a little bit of a struggle. So it's a little bit pulling teeth, but I'm working on it continuously. But it really has the concept of looking at feedback as a gift. So it's not a critique of me, but it's a tool for growth. So I constantly ask my staff for input because I know that I don't have all the answers. My vision is what guides us, but their perspective helps us get there in the most effective way. So it's this balancing of protecting my vision while staying open to the fact that someone else might have a great idea that makes it even better. Everybody accepts feedback differently. So how you talk to one staff member, they might be overly sensitive. And so if you're short with them, they might take that to heart. And another staff member, you might have to be like, hey, this is exactly how I want it. As a business owner, it's just like how you talk to a toddler might be different than how you talk to a teenager. You really have to get on their level and figure out how your staff members like feedback. But for me myself, being open to feedback, a lot of times my staff doesn't want to critique me and I'm like, no. Tell me, please, help me be a better leader so that I can learn and grow so that when I ask you to do things, it's accepted better. So we're working on that. I have that book in my office, and I refer to it. But I love the concept of not waiting for a six-month review to give feedback. If something happens, say, hey, that hurt my feelings when you did that earlier, or I felt like you weren't listening, or 100%. And I have found that curiosity, that asking questions around that can be incredibly helpful. So, you know, if we do feel that twinge of, I don't like the way this feels. It's like, well, number one, is there truth to it? Is there even a grain of truth to it? Because usually if it's tweaking us a little bit, there's probably something to it. And, or did I hear you say X? And or if we're responding, tell me what you heard me say. When there's this tension between giving and receiving feedback, because it is a difficult thing. It's difficult to give it, it's difficult to And it feels very uncomfortable for a few seconds. It's that, you know, you feel your whole body kind of have the twinges of like, oh gosh, you know, what did I do now? And you have to sit in that discomfort and realize, you Puzzles, not problems. Oh, I like that. Yeah. I think I lost my train of thought there. So how do you approach building trust and confidence with patients that are nervous Okay, so this was a great question. So when I feel a patient is nervous, the first thing I do is listen more and talk less. I really ask them, you talked about asking questions and getting curious, so I ask them questions about their concerns and their goals. I try to start really slow with them. I like to start with what I call easy wins, like something like, maybe a Cyton broadband light laser to work on brown spots or Botox only in the glabella so that they get the best bang from their buck with that first visit or that first treatment. And then by doing this, then when they come back, they'll have a foundation of trust. And once that trust is there, they can be more open to my suggestions and ready to take the next step. So I tend to go slower with patients, especially new patients that are nervous, because they're probably nervous because they don't want to look unnatural or they've never done anything like this before. So I find less I've heard you talk about this in another podcast, I think the one on business of aesthetics. And I thought, you know, I do things very similarly. Because I believe that when patients come in, I don't want them to leave dropping thousands and thousands of dollars. with anxiety over what it's going to be like, particularly if there's any element of worry at all. I personally don't think it's worth it. I think it's better for them to leave feeling better, to leave feeling good about the money they spent, and then come back and see their results and just be wowed, right? You know, be blown away by what they've gotten. And I have found over the years that for me, that builds the most trust in my practice. Well, so when moving on to staff, so when you're hiring or training, what traits do you look for to make sure they align with your values? What types of questions do you ask? Okay, I'm interviewing right now, so this is very apropos. The most important thing I've learned is that if you want happy staff, you have to hire happy people. That's really important. Because one negative person can spread negativity and that can be like a cancer for a team. I also look for people that are genuinely curious and want to learn. The core values are non-negotiable. I am interviewing with those core values in the back of my mind at all times. So these are, you know, the three things that my practice really stands for. And I'm asking questions that relate to the core values. We're trying to adopt this radical candor of feedback. So I asked during the interview, what's the last piece of feedback that candidate has gotten, and what did they learn from it? Because I really want to know, are they open to feedback? How do they feel about feedback? Because they're coming into a culture where we want feedback to flow both ways. I ask them the three words that describe them the best, and I ask them something that they're working on. I also think it's really important when you're interviewing to find out the five-year goal of the person that you're interviewing. So you want to know where they're headed. Do they want to own their own business? Are they going to go to PA school or nurse practitioner school someday? Is this—uh-oh. has been upgraded. Oh, I just got a message. Sorry. Anyway, you want to know their five-year goals of where they're headed. You want to find out what happened with the last job, why they're leaving the last job. I also think it's important to ask things like, where do they live? I think if the commute is too long, sometimes that can That is a really important, you know, that's a silly question, but I tend to try to keep my employees, the closer the radius, the better. So, and I also think asking, I love asking, well, what is your, you know, what are your compensation expectations for this role? Because you really want to be on the same page as so for sure for sure and i think i was naive when i first started i was like well i want to make this as generous and as uh exciting as possible and yeah and and and i do still want that and at the same time that we have to have a balance and some things to look forward to and i'm a big believer in incentive so um Yeah, and the commute, you know, there's actually statistics about commutes and driving to work and the limit is 45 minutes, evidently. If you, you can still be happy in your life if your commute is 45 minutes or less, but the idea is that if it's longer, that will challenge your ability to be happy. And let's face it, I mean, happiness is not a destination. It's a state of mind. But that makes sense to me. If we're spending an hour, two hours in the car every day, right after an eight or a nine hour workday, that's a long day. And it's a very long Yeah. And if something ends up being closer to home, you know, will they Even if you have a fantastic work environment, it's hard. So that's something that is important to me when I'm looking at resumes, is really spending the most time interviewing people that live within a 20-minute Well, how have you handled a challenging patient situation that tested your confidence? Tell Um, every single day, every day. No, um, my patients are like my friends at this point, but, uh, I, this was a tough question. So I think challenging situations happen all the time. Um, my biggest takeaway it's for newer injectors out there and, and even seasons would be to under promise and over deliver. So, you know, if the patient has a slight, slight drop in a brow or a bruise, I try to address it. immediately. I try to anticipate potential issues so the patient knows what to expect and what we can do about it or what we can't do about it. It's like, okay, we just have to wait. The most important thing is to hold their hand through that complication, listen to their feelings, empathize, sometimes apologizing for discomfort, apologizing for that bruise. You know, I know some people don't want to take the fault, but sometimes the patient does need to hear that you're sorry that they got a bruise. Sometimes they just want to be heard if they're complaining. So it's the simple act of more of that listening, of stepping back and saying, oh, you know, that must be really hard for you to have gone home and been black and blue all over your face, and your husband thought you got beat up. I'm making that up. But meeting the patient where they are, because you and I might say, oh, it's just a bruise. It'll go away in a couple. But they have to try to cover it up, or they have a party, or a wedding. That's right. it's really significant. So, you know, meeting them where they are of, yeah, I'm really sorry this happened. Like the next time let's, you know, try to plan no events and I can have you pop in, maybe I can laser it. So anything that you can do, if there's a way to even if it might not work, trying to make it better. The laser, I think sometimes does help a little bit. And even when I get a drop brow, I will, you know, try to put a little Botox on the corners of the brows to try to lift it up maybe a little bit. Upneek sometimes helps. So doing what you can Well, yeah, and there's a difference between taking ownership as in like, yeah, I didn't know what I was doing and I bruised you because most of us hopefully are prepping our patients and setting the expectation that plan on being bruised because we can't avoid vessels we can't see. And yet we can also be empathetic to your point about, well, you know, I, for example, I had a patient, the first two filler visits she had, she has zero bruising. So she came to me a third time, and we did some perioral stuff, and you can see where I'm going, and she got a whopper, and was, you know, low-key freaking out. And I thought, well, you know, all of our prep work, and we've had discussions, but, you know, and I did not prep her on that third visit, because I thought, well... We've done this before. She knows by then. Yeah. But at the same time, it's like, well, of course I get it. You've got an event and you've got a bruise. That's disappointing. And you didn't have them the last few times. Gosh, I'm so sorry. Hey, go get Dermablend. Can hide anything. Yellow base concealer. And oh, by the way, you're going to get some collagen out of that bruise, right? But in the moment, they don't care about any of that. They just want to be able to do their thing. And especially in a time where there's still so much stereotype around cosmetic procedures, which It's unfortunate because, you know, as we know, it's easy to spot the not great work, which is why people are so scared. But when people have great work done, you I love how you twisted that around to a positive of like, oh, you're going to grow more collagen from the bruise. I'm going to use that. Thank you. It's true. It's true. I don't think I've ever said that Yep, it's absolutely true. The silver lining to all this is your skin's gonna look even better. You get collagen out of it. So let's stay in the good fight together and we're gonna get through this. So yeah, I know. Always trying to flip it to the positive, right? So Dana, what do you think the key has been to your longevity and success in this industry where there is just increasing saturation and burnout and comparison And differences in skills that make it difficult for patients to discern between. What I think the key is that I genuinely love my job. You know, many of my patients have become my friends, and it's a privilege to spend time with them every single day. We're growing older together, so that's kind of fun. And they trust that I will only suggest treatments that I truly believe will help them, and that trust is an honor, and I don't take it lightly. I think that they can feel how much I care about them and that keeps me from burning out. It's true. I still get jazzed every day when people come back or they send their mom and they're like, oh my God, my mom was so happy and made her feel so good. To me, that never gets old. I it's true it's true it doesn't get old and when you have that north star and that sense of purpose and when you are receiving like you're giving i think that makes it much easier to show up in this industry i think it makes it harder when uh when you don't have that sense of purpose when you're not getting that feedback all kinds of challenges you know i hear from newer business owners that are like how am i going to You know, they either get caught up in a salesy type of model where, you know, we all know that competition on price is a race to the bottom. And also, you know, it seems this industry seems so simple and glamorous and to our own detriment, we make it look very easy. And yet, it takes years and years of getting good at this, of seeing your before and afters, of having patients give you feedback, and dropping your ego enough to accept that feedback, you know? So And I think now as a trainer, there's something that I've learned about recently called a helper's high. And you get a boost of oxytocin from helping others. And I think for definitely when I'm training people, but you get it from your patients too from helping them. So that gets you jazzed. So, I think if you always think about things from, how can I help others? How can I help my patient? How can I help with this podcast? This is hopefully going to be really helpful to newer injectors to listen to and be like, hey, you're not alone. You know, a little bit crazy, and we all have issues, and we're all kind of struggling through it, but you're helping others. And that No, it's so true. And then when, you know, business gets fun, injecting gets fun when we quit making it about ourselves. When we make it about what we can give, how we can help. life has a whole new meaning. It's so much more colorful and interesting because instead of all of this myopic, woe is me, blah, blah, blah, it's, you know, everything's focused on everybody else. And then every, in my experience, things tend to fall in line. Now, when I have been in trouble, it is, you know, certain experiences can trigger maybe old insecurities or not feeling as great, which challenges our confidence. But I think the way back to that is, You know, how can I show up for other people? And in the same note in the same note, it's it's you know for confidence It's how are we showing up for ourselves when no one else is looking, you know We have to be the change we want to see in the world. So if we're asking uh, you know if we're wanting to help people. And we just want that energy to be contagious is No, I love it. I love it. And I think where you're going, I think creating for me, creating white space, kind of the showers, but creating like I go for long walks and on the weekends, I really try to have downtime where I have zero agenda. And that is where the best ideas come from when I'm really doing nothing. I'm like, oh, you know, I should do X, Y, Z, and it'll just come to me out of the blue. But when I'm busy, busy, busy, busy, busy, I don't have that clarity, that time to come up with new things. So everybody has their thing, whether it's working out. I take walks with the dogs in the showers and It's so true. It's so true. You have to have that space to be creative, whether or not, you know, that whether you're a new injector business owner or not, you know, when you have empty space, then then you can actually reflect on treatments or outcomes or things you want to try or things maybe you forgot that you learn. And the same thing as a business owner is like ways to be creative and organizing and planning and all of that as to your point because when we it's very difficult I have found personally this to be the most challenging challenging piece of being the injector business owner because you have this responsibility to drive revenue and yet you also have a business to run and oh by the way you need space you need white space to be able to think about how to do all of these things right but you will you will burn out if you do not have that white space right For me, I have to meditate because that literally is training my brain to let go. And I think this day and age, it's very easy to pick up your phone and to start scrolling. And then that's just a time suck. And it feels like downtime because we're escaping, but we're actually not. We're keeping our brains stimulated and hyped up, and then all this time is gone and you got nothing done except enjoy some kind of mindless scrolls that probably aren't gonna make a huge impact on I know. I know. And it's addictive, too. So you got to be careful. You got to be careful. Well, Dana, if you could give one piece of advice to injectors who both want career success and personal confidence, what My advice is pretty simple. Always do for your patients what you would do for your own family or a best friend. Less is more. Don't be afraid to give yourself grace to learn. And always listen to your patients. Your ability to listen and build trust is probably just a hundred percent i could not agree more than that is the whole basis of this coaching program that we are getting going the empowered injector are the soft skills that are required to do this well because your skills are meaningless if you don't have the bedside manner the communication skills, the ability to listen and reflect and ask deeper questions about what people actually want. Because sometimes our assessment is completely different than what they see or care about when they look in the mirror, you know. Yeah, I think it's a relationship with our patients, too. We forget that it's not just going in and having something quick. It's a relationship with them. And you build that over time. It takes time. And 100% life is all about connection. And this profession is no different. It's connection with our patients, it's connection with each other. Because who, can you imagine laying on your deathbed and saying, boy, I'm glad I worked so much. I'm glad I worked all those hours. It's never about that. It's about the people. It's about the connection. And we're very fortunate to be in an industry where we get to do that every day. And on a pleasant way too, right? We're really lucky. Well, Dana, thank you so much for sharing your wisdom, your perspective today. I know our listeners are going to take away so many valuable insights from our conversation. And for anyone who wants to follow your work, learn more about your approach, invest in some training with you, or visit DLux Beauty, where can they find you online and So my Instagram handle is NaplesBeautyInjector and our website is www.dluxemedspa and I have a section on my website about injector training. So I have a page about how you can book to train with me, book to talk to me if you just want a phone call and you Well, I can attest Dana is a great friend and a great resource and you'd be very lucky to train with her or to see her as a patient. Everybody that, all of our snowbirds that go to Naples, I'm like, I know someone in Naples. So anyway, everybody, yeah, thank you. Everybody check her out Yeah, this was great, English. Thank you so much. You have a wonderful day Wait, wait, before you go, thank you so much for joining me on the Curated Confidence today. If this conversation sparked something within you, please don't keep that transformation to yourself. Share this episode with a friend, subscribe so you never miss a dose of Curated Confidence, and please leave us a quick review wherever you listen. It truly helps us reach more incredible women like you. Until next time, remember to keep showing up fully, stand tall in your truth, and masterfully curating your